Thomas Müller’s name is entirely synonymous with Bayern Munich and he is a player that absolutely has the Mia San Mia mentality engrained in his DNA. A product of the academies and youth teams much like David Alaba, Müller has spent his entire career with the Rekordmeister after a childhood of being a Bayern fan and native of Bavaria.
He just extended his contract at Bayern through 2025 and he has repeatedly said he can very well picture himself retiring at the club. This is a sentiment that has also been echoed by members of Bayern’s board and front office, and the same goes for club captain Manuel Neuer.
It is very safe to assume that once Müller hangs up his playing boots for good, he will assume some sort of coaching, technical, or punditry role for Bayern or a network that deals exclusively with the Bundesliga. There is simply no doubting his ability to be able to fill any type of position under those umbrellas once he retires from his playing career and begins his next chapter in life.
Communications expert Michael Cramer, who advises top figureheads for his company Alt&Cramer GmbH, recently explained that he feels the Raumdeuter would be perfect for the role that Uli Hoeneß currently occupies for the club. The former club president still sits on the club’s executive board and weighs in on important decisions, but his style might be a bit too blunt for punditry, as history has shown us.
In addition to everything Hoeneß does, and has done, for the club, Cramer feels that Müller would be a perfect media presence for the club as a non-player. “With his style, Müller could replace the media figure Uli Hoeneß in the long run. Rhetorically a natural talent, plus his down-to-earthness, honesty, personality and also his unique sporting career.” Although Hoeneß has only been active as a simple member of the Supervisory Board since his resignation as President in November 2019, the Honorary President is nevertheless active in the media at regular intervals,” Cramer explained (via Abendzeitung).
Cramer’s opinion does bear some weight too, especially considering that Bayern’s number 25 was really the only player to face the press and speak after Bayern’s shock losses to both FC Saarbrücken in the DFB-Pokal and Eintracht Frankfurt in the Bundesliga.
Cramer also feels that Müller’s perspective on things regarding the club would be unique, and not as business-like as some of the club’s front office and board members. “I think he often feels like something needs to be said. If no one else says it, then he does it himself. The new CEO Jan-Christian Dreesen is also rather matter-of-fact and doesn’t exactly set off fireworks in the media,” Cramer said.